The Identity Lab

From Confused to Confident in 90 Days

A transformational 1:1 journey where scattered solopreneurs become strategic, category-of-one experts—using the Fog-to-Focus Method™.

This isn’t Canva and Vibes.

It’s Business Therapy meets Brand Science.

You don’t need another marketing hack.
You need a strategy that lights up your soul.

If you're like most solopreneurs, you’ve already tried:

- DIY courses that sit unfinished in your inbox
- Posting content that doesn’t connect
- Toggling between visibility and invisibility because marketing feels… off

The problem isn’t that you’re “bad at marketing.”

You're just missing a strategic foundation that makes marketing feel easy.

In a world where attention is scarce, clarity wins.

People don’t buy what you do—they buy how clearly you can explain it.

But most solopreneurs try to jump straight into marketing tactics, skipping the part where you're supposed to know:

  • Who you're talking to

  • Why they should care

  • What makes you different


Without that clarity, everything feels like a guess.

So you keep tweaking your offers, rewriting your bio, redoing your website—hoping the next edit will finally click.

It’s not your fault. You’re too close to your own genius to describe it clearly.

That’s where The Identity Lab comes in.

The Real Problem Isn’t Visibility. It’s Clarity.

💡 Imagine if…

✔ You could talk about your business effortlessly, without over-explaining.
✔ Marketing felt natural because you finally knew what to say (and why it mattered).
✔ Clients were drawn to you—not because you were "everywhere," but because your brand was unmistakably you.
✔ You had a clear, strategic foundation—so every marketing decision felt easy.
✔ Feel proud, grounded, and confident in how you show up
✔ Actually want to hit “publish”—because now it all makes sense

This is the transformation inside The Identity Lab.
From Confused to Confident in 90 Days.

From blending in → to becoming the go-to expert.
From second-guessing → to standing firm in your value.

Month 2: Messaging
Shape Your Message & Story
Month 3: Visibility
Show Up with Confidence

We craft a clear, compelling way to talk about what you do so it grabs attention and resonates with the right people.

We figure out exactly what makes your work unique and valuable so people instantly understand why they should choose you.

We create a simple, sustainable plan to share your message consistently so the right clients start coming to you.
It’s about making marketing feel natural and easy.

Your Journey: The 3-Phase Transformation


You’ll work 1:1 with a strategic partner (hi 👋) to walk through a personalized process designed for solopreneurs like you.

Month 1: Clarity
Build Your Strategic Foundation

🗺️ What You'll Walk Away With:

✔ A unique brand position you’re proud of
✔ A clear, story-driven message that connects and converts
✔ A content strategy that fits your energy and strengths
✔ The confidence to show up and sell without cringing
✔ A sense of direction you can trust

Because this isn’t a course. It’s not a PDF.

This is where we experiment, test, clarify, and claim the brand that’s already inside you.

We help you extract what’s true, shape it into something purposeful, and build a business that feels like home—and speaks powerfully to the people who need it.

That’s why I only work with a handful of clients at a time—so you’re not just getting advice. You’re getting a partner.

Why “The Identity Lab”?

Who is this for?

✔ Coaches, consultants, and creatives ready to finally articulate their value clearly

✔ Experts who are pivoting into a new space—and want to do it intentionally

✔ Service providers who hate feeling “salesy” but know they need to be seen

✔ Founders whose business has evolved—but their message hasn’t caught up

✔ Deep thinkers who crave depth over dopamine hits

Whether you’re…
→ Rebranding
→ Repositioning
→ Or finally taking your business seriously

...this is your chance to build a brand that feels like home—and speaks powerfully to the people who need it.

Let’s Recap:

You don’t need to be louder. You need to be clearer. The Identity Lab™ helps you go from foggy and fragmented… …to focused, confident, and ready to lead with your message.

A 90-day 1:1 brand transformation for thoughtful solopreneurs.
✔ From confused to confident
✔ From hidden gem to go-to expert
✔ From second-guessing to standing out

And yes, we do it through the Fog-to-Focus Method™—my signature framework rooted in business therapy, brand psychology, and story-driven strategy.

Ready to stop overthinking and start showing up with clarity?

Let’s build the foundation your business has been waiting for.

Final Thought: Why Now?

❌ You can keep spinning your wheels, trying to piece this together on your own.
✅ Or you can build a brand foundation that makes everything else easier.

If you’re tired of guessing, second-guessing, and overthinking, it’s time for The Identity Lab.

🔥 From Confused to Confident in 90 Days.

Let’s get started.

⚠️ Note: The Identity Lab is intentionally intimate.

I only take on a few clients per quarter to ensure every solopreneur gets the depth, care, and strategic partnership they deserve.
If this feels like your next step—let’s talk.

If your dreams had actions, they'd be your reality.

Curious what that looks like? Book a free 30-minute consult now. Even if I'm not the right coach for you, I might point you to a resource or contact that could be crucial for your journey.

There’s no commitment required—just an opportunity to explore possibilities.

”I was struggling to clarify my business offerings and to communicate them. I was also resistant to using AI technology, even though I had heard about its huge potential. In a straightforward manner, Ramunė inquired about me and my business, then initiated the actions I had been avoiding, giving me a potent experience of how it could be simple, easy, and fun.
In two hours, she tackled months of resistance and stuckness and I now feel thrilled about the doors she opened for me!”

- Agnès Candiotti, Ph.D Authentic Relating Trainer and Coach

Want to Navigate Your Growth NOW?
Enroll in Solo Quest:
A Free 5-Day Self-Coaching Course

Guiding Authentic Growth for
You and Your Business

If your dreams had actions, they'd be your reality.

Coaching is a treasure hunt of the self,

helping you uncover your own map to a life you're proud of.

Hi! So good to see you! My name is Ramunė.

Coach
Consultant
Explorer

Curious about coaching or consulting? Book a chemistry session and explore if we're the right fit.

Guiding Growth

Together, we'll unlock your inner wisdom, embolden your voice, and craft your story.

Are you ready to...

Transform your journey?

Life is an adventure, and coaching is your compass. It empowers you to navigate uncharted territories, overcome obstacles, and step into the life you've always desired.

Discover your voice?

Crafting a message that resonates deeply is like conjuring magic. Your story has the power to captivate hearts and create connections. Let's give your business a voice that truly shines.

Elevate your impact?

You have the potential to spark change, not just in your business but in the world. Understanding your customers at their core enables meaningful transformation. Together, we'll become catalysts for positive change through your business.

Get in touch

Welcome to Your Next Chapter

To be forever on the move means to live in a state of dynamic balance—pushing upper limits, exploring the unknown, and growing in every facet of life.

I'm Ramunė, your coach dedicated to embracing entrepreneurship not just as a means to achieve external metrics of success, but as a path to personal growth and fulfillment.

As a certified coach with a rich background in business leadership, I stand for a new paradigm where the greatest marker of success is living a life that is deeply aligned with your values. I'm convinced that a thriving business means nothing without a fulfilled self.

My mission is to guide you through the complexities of business with clarity, confidence, and courage to lead with intention and purpose—without sacrificing well-being for success.